Tourism in the Basin is rapidly growing in importance, especially eco-tourism to remote outback areas and cultural tourism to both Indigenous and non-Indigenous places of interest.
Popular attractions include the Coongie Lakes, Outback towns, Australian Stockman's Hall of Fame, Australian Workers Heritage Centre, mound springs, Burke and Wills sites, significant Aboriginal cultural sites, Waltzing Matilda Centre and numerous other locations of scenic beauty along with a diversity of flora and fauna.
In the Queensland portion of the Basin approximately 209 000 tourists visit the channel country and central west each year. This accounts for about $82 million. It is estimated that 40 000-50 000 tourists pass through Birdsville each year.